Wall E, the solar Robot is back to save the planet…fabulous Pixar’s Movie

June 30, 2008

Wall-e

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Wall E, Pixar’s Movie will help Green Septics

June 30, 2008

WallE cute

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Blackle:Google in black to save energy!!!!

June 25, 2008

 

How is Blackle saving energy?

Blackle searches are powered by Google Custom Search.

Blackle saves energy because the screen is predominantly black. "Image displayed is primarily a function of the user's color settings and desktop graphics, as well as the color and size of open application windows; a given monitor requires more power to display a white (or light) screen than a black (or dark) screen." Roberson et al, 2002

Blackle

In January 2007 a blog post titled Black Google Would Save 750 Megawatt-hours a Year proposed the theory that a black version of the Google search engine would save a fair bit of energy due to the popularity of the search engine. Since then there has been skepticism about the significance of the energy savings that can be achieved and the cost in terms of readability of black web pages.

We believe that there is value in the concept because even if the energy savings are small, they all add up. Secondly we feel that seeing Blackle every time we load our web browser reminds us that we need to keep taking small steps to save energy…..when you go black…you never go back!!!…great idea to save energy online

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Do you believe in the canadian green shift?

June 19, 2008

Alternative energy is about policy which affects immediately your wallet and then will change your behaviors .

Stephane Dion is back and certainly  in better seat ( remember his role as Minister of environment during the Climate change conference in Montreal) for a consistent carbon tax plan in Canada

No breaking news. Same plan than the British Columbia's announced three months ago, same strategy than Norway 9 years ago…same recipe and trust me it works if the money collected goes to the right place Greencanadalaurentlafite

and not into a green vaporware poutine…

the proposal is  a $15.4-billion-a-year tax shift that would hike the cost of burning fossil fuels while lowering income taxes and boosting family support payments.but the challenge is The Liberal plan would initially peg the price of greenhouse gas emissions at $10 per tonne, rising to $40 per tonne in the fourth year which is far away from Elizabeth May green Party's leader plan announced the day before ( surprise, surprise)( $50 per tonne will raise $40 billion to catch up a small percentage of the unreachable kyoto objectives for Canada ( because of Alberta and not Quebec).

this $15.4 billion will be allocated to new incentive for new green technologies solutions but also to help low incomes earners who could be hurt by new taxes. see some good examples:

a new child-tax benefit of $350 a year per child, on top of all other existing benefits.

Rural Canadians would be given an annual tax credit of $150 a year, and northern residents' existing $6,000 annual tax break will rise to $7,000, and then be indexed.

And Canada's basic income-tax scale will be recalibrated downward, with the lowest rate cut to 13.5 per cent from 15 per cent along with other cuts for middle-and higher incomes.

 a family with two children earning $60,000 will save over $1,300 from the tax cuts – though that same family will also be paying more for energy.

But the plan also claims 700 large industrial emitters, such as power plants, will actually be paying the bulk of the new carbon taxes

The green shift is a fantastic opportunity to stimulate emerging green technologies and renewable energy starts up…and FAST electric cars please! ( not this Green SUV!)

However Green_canada2

pollant payers is a good worldwide philosophy  and even the liberal carbon tax plan excludes gas in year one( because we pay already so many taxes when you refuel your car) it make senses to start a courageous plan at the Federal level. 

we should hope it won t be just a fake green seed to fish some voters…check this crazy grass absolutely non environmental friendly ( i guess it s coming from Monsanto!)

Greenseeds

Green dating is a very long process for politicians…show me the money stephane…

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why i invented the Sunsei solar lifestyle platform ?

June 11, 2008

SE6000-cover SE4000-cover i remember a year and a half ago , i was thinking about a key differenciator for my new brand  and product strategy for sunsei ( i m working for  ICP Solar driving marketing).

 i decided in less than 6 month to upgrade the sunsei brand with new solarlicious design , new single glass PV technology, new packaging including Co2 saving to build a simple and impactfull consumer language for retailers.you have only 3 seconds to make a decision when you shop in superstores.Sunseisolarbag 006

However you should know that  the solar industry is more interested  to talk about cost per WATT …and forget most of the time the most important thing  the consumer is looking for in the retail market : the "WHAT FOR" and not only the WATT.consumer are not electricians they want to have fun and have a enjoyable solar experience. the sunsei brand is the best for the new solar adopters.

After main meetings and discussions, market analysis in California,Kansas, East Coast,Canada and Europe i have discovered that the concept of Solar lifestyle is larger than i thought and it s a very scalable platform in North America than in Europe where we sell all the SUNSEI solar chargers line too.

  • in AmericaSunsei Solar lifestyle means Money Saving   because renewable energy in USA means more additional energy. Americans want  to be sure they won't sacrify their precious American Way of life. Sunsei talks to the wallet
  • In Europe it's an other issue and i drove the concept in a different manner .Sunsei Solar lifestyle means Green holidays, and renewable energy means more alternative and clean energy and not additional power. Europe knows the real cost of energy and europeans consumer already investigate  for alternative choice  to deal with  gaz at 3 dollars a liter.Sunsei talks to the heart

SE8000-cover

The sunsei solar lifestyle is a just a building block for innovation but also for future green lovers generation

Our new sunsei.com revamping will extend this solar lifestyle moment with video and great services  and make this sunsei journey a great consumer experience.

We will talk more during the Intersolar show in Munich

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The Opportunity

Our reliance on fossil fuels has reached a tipping point. As energy costs and volatile oil prices impact operational business costs, governments look for safer energy supply and consumers push industry for clean energies and less air pollution for their children.

The Solution

Wattsblue™ provides Low Carb strategic consulting and creative solutions in Sustainable Development and Clean Technologies: With Wattsblue™, clean program adoption is simple,measurable and far more enjoyable for our customers.